Some updated insights from IG, which could help you grow your audience.
Meta’s seeing increases in time spent, and better ad response, based on AI.
Elon says that Vine is coming back in AI form, but that’s not entirely accurate.

David Sacks says fears that AI will overtake human jobs are overblown, while a recent Microsoft study has flagged the top roles at risk.
Apple is reportedly working to create a lightweight competitor to ChatGPT.
Read more Mastercard seemingly denied playing a role in a recent marketplace crackdown on games with adult content, while Valve says the pressure was indirect.
Read more SAP has reached an agreement to acquire SmartRecruiters, with SmartRecruiters’ software complementing SAP’s existing HR tools.
Read more OpenAI developed the first AI reasoning model less than a year ago, but the technology has shifted Silicon Valley’s focus to agents.
Read more “Modeling as a profession is already challenging enough without having to compete with now new digital standards of perfection that can be achieved with AI,” Sarah Murray told TechCrunch.
Read more The new wave of paid add-on options is bringing in more income, but remains a subsidiary revenue element.
