Wondering if influencers can help you grow your business? Wondering how to work with influencers? To explore influencer marketing, I interview Adi Arezzini on the Social Media Marketing Podcast. Adi is an influencer marketing expert. She’s the CEO and co-founder of Teami Blends—a lifestyle brand that creates products inspired by the natural benefits of tea. […]
The post Influencer Marketing Strategy: How to Scale a Business appeared first on Social Media Examiner | Social Media Marketing.
A new study has found that, due to evolving video consumption habits, shorter video ads are now becoming just as effective as longer promotions.
Instagram’s looking to amplify Reels by enabling creators to cross-post Reels to Facebook as well.
Twitter has acquired multi-participant video chat app Squad, which could pave the way for new video streaming features in the app.
Pinterest has announced the formation of a new partnership with the NAACP as it seeks to improve its diversity and inclusion initiatives.
After launching LinkedIn Stories to all users, LinkedIn is now testing its first ads in the format.